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Hosting a Virtual Product Launch? 6 Ways to Make It Successful

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Product launches of any magnitude are exciting, intimidating, and full of potential to fly. A successful virtual product launch holds significant weight for a company. It’s safe to say success is non-negotiable when you’re introducing something new.  Attention to detail, audience and investor engagement, and enforcing a genuine, relatable brand to the market all affect …

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Building Stronger Event Sponsorship Relationships: A Win-Win Approach

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Sponsorship is a vital source of revenue and support for many corporate events, especially in the nonprofit sector. However, finding and retaining sponsors can be challenging, especially in a competitive and uncertain market. Event organizers need to determine effective event sponsorship strategies by understanding the needs and expectations of their sponsors. In other words, they must …

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Exploring the Rise of Pop-Up Events: Strategy and Execution

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Pop-up events are temporary, unexpected events that take place in unique spaces. Planning pop-up events have become increasingly popular in recent years as they offer a way to create memorable experiences, generate buzz, and reach new audiences. Additionally, these corporate events can be organized for various purposes, such as marketing, entertainment, education, or social impact. …

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Photo by Pineapple Supply Co.: https://www.pexels.com/photo/photo-of-three-pineapples-surrounded-by-balloons-1071882/ -- seasonal events

Seasonal Events: 8 Hot NYC Party Ideas for Every Month of 2024

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NYC is incredible at setting and maintaining party trends and themes throughout the year. There’s a reason to party practically every day in the Big Apple, regardless of the season. So, why wait for a holiday to plan your upcoming seasonal events or company parties? Whether you’re planning a team-building event, summer outing for your …

Seasonal Events: 8 Hot NYC Party Ideas for Every Month of 2024 Read More »

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6 Event Planning Logistics Challenges, Solved with a Professional Event Planner

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Logistics and coordination can be the most complicated aspects of New York corporate event planning. Every company wants its professional events to go as smoothly as possible. Unfortunately, between Murphy’s law and the nature of events in New York, it’s almost guaranteed at least one snafu or another will emerge – even at the most coordinated …

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8 Event Production Challenges You Can Overcome with a Professional Event Planner

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Starting an event production can feel like you’re the main character in your show, with all eyes and expectations on you. The audience is your guests, each element of the event a part of the show you’re directing. It’s thrilling, but let’s face it, it can also be overwhelming. Here’s a guide to navigating these …

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Boost camaraderie and morale across remote and in-office team members with unique virtual team-building events. -- team hands

6 Reasons Your Company Should Host Virtual Team-Building Events in 2024

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It’s 2024. And virtual events, parties, and workspaces are taking place everywhere, including online. Company leaders have to get creative about connecting teams both near and far. From contracted staff to global teams, virtual team-building events are changing the way companies improve their cultures. Team-building, in general, is a proven strategy for bringing employees and …

6 Reasons Your Company Should Host Virtual Team-Building Events in 2024 Read More »

Photo by Christina Morillo: https://www.pexels.com/photo/group-of-people-on-conference-room-1181396/ -- corporate meeting

Planning a Corporate Product Launch? 5 Insights to Make It an ROI Success

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If your company has plans for launching a new product this year, you’ll likely also be coordinating a dedicated event for the launch. In-person events with hybrid event experiences are great tools for brands looking to celebrate and introduce new innovations. Today’s product launch events continue to be wildly successful for the brands that host …

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Leveraging Social Media for Event Success: Insights and Tactics

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Social media is the go-to marketing resource for businesses these days. From small companies to corporate giants, every business entity relies on the power of social media to accomplish its marketing goals. Although it took some time for businesses to truly embrace the core purpose of social media platforms, they are fully aware of the …

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Source: Photo by ready made: https://www.pexels.com/photo/person-holding-an-iphone-3850587/ Title: Corporate Event Planning Alt. Title: Sustainable Event Planning

Eco-Friendly Event Planning: Trends and Tips for Sustainable Celebrations

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Recent years have been highly focused on making the global environment sustainable. From private firms to corporate giants, everyone is making considerable efforts to be a part of the eco-friendly future. Despite the introduction and use of sustainable production materials, certain domains still contribute to polluted environments. Event planning and management is one of them. …

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