Micro events are part of the corporate event revolution, making a big impact on a small scale. From social media lives and webinars to local hockey games and local skills shops, micro events can run the gambit. Keep reading to see how micro events aren’t just a fast trend. And discover how a more intimate setting for your NYC corporate event can provide a platform for genuine engagement.
What’s a Micro Event?
Running parallel with new approaches that deepen the impact of corporate meetings, micro events scale down the size and resource demand of traditional events. New York City has been hit by inflation just as hard as anywhere. Micro events can help cut costs while reducing environmental footprints, and remaining as effective, if not more effective, than traditional large-scale endeavors.
Micro events are perfect for those in a team or audience that might be neurodivergent, have different learning practices, or that need alternative technology access. The small scale makes it easier to cater to audience needs without losing out on monetary event investment and provides an intimate setting to truly communicate about informative specifics.
Micro Events Break Down Information
Micro events don’t necessarily replace the awe-inducing glamor of larger New York corporate events, but they are a way to have more frequent and intimate contact with your team members without demanding a significant amount of time and resource commitment.
It’s easier to break down larger movements, concepts, or branding changes into a sort of series rather than throwing a mandatory three day conference to discuss all the components at once. Team members and guests absorb more information bits at a time, and sometimes when you have an eight hour day of logistics presentations, rolling out those changes are going to come with more hiccups from people losing interest.
How Are Micro Events Effective?
Corporate events on a smaller scale with more frequency are more effective at instilling change and influence over a group in comparison, and allow for greater team member interaction. They’re also prime avenues for catering to niche audiences or about niche topics.
For subjects that need more than an email but less than a full conference, a micro event is a way to communicate specific information effectively. Micro events are also focused on quality versus quantity. High-quality information and experiences are prioritized over the hullabaloo of larger events that share broader information with a larger audience.
How Can I Organize a Micro Event In New York?
Remember that micro events are for a limited number of participants. Depending on the subject matter, the number of attendees is generally less than a few dozen. Any more than that, and you’re reaching small conference-level or even board-room-level territory, and it can be harder to keep that intimate, empathetic feel.
Find a venue, outing, or experience that can accommodate your group and decide what will best fit your micro events goals. Think out of the box with these since the group will be smaller than a traditional meeting or event. Meeting and enjoying an art fair, exhibition, or skills workshop might be a unique experience that encourages team bonding.
Don’t Know Where to Start? Hire the Pros at EMRG Media
Don’t worry if you have no clue where to start when organizing a micro event. EMRG Media has skillful, mindful, and compassionate event planners locally in New York who can help you each step of the way.
Micro events are a way to connect, guide, and build a solid foundation with a select group. Successfully planning such a corporate event may be as important as the event itself. While micro events save money in part due to their small-scale nature, hiring EMRG Media event planners is equally worth the investment.
